In a world where data abounds, it's all about valorization: turning raw data into valuable insights, applications and innovations. This book shows how companies can turn data into competitive advantage, new products, more efficient processes, and stronger customer relationships. You'll discover the strategic, technological and ethical building blocks of data valorization - with real-world examples, concrete tools and clear insights. Why? Data is the new gold, but how do you monetize it? Companies have masses of data, but only exploit a fraction of its potential. Understanding how to use data strategically makes the difference between surviving and excelling. The book…

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